Write Your Own Story in Tile

Where geometry meets tradition, Alphabet brings a bold visual language to your space. Designed by Margherita Rui, this tile collection reimagines the rhythmic beauty of Sicilian ceramics with a modern, abstract twist. Each tile is a graphic character—striking, symbolic, and expressive.

“With the Alphabet designs, I wanted to recreate the rhythms of form and colour that characterise the ceramics from Caltagirone, only this time, abstracting the figurative forms into pure signs, geometric shapes, and with saturated tonalities that offer a distillation of the traditional colour schemes. They become the marks of an alphabet with which to write new stories.” – Margherita Rui

Collection Overview
• 4 Base Tile Options – Choose from a refined palette of base tiles that serve as the canvas for your alphabet of patterns.
• 16 Decor Variants – Each decorative tile is a unique geometric expression—mix and match to spell out your own visual story.
• 13 Color Options – Ranging from earthy to electric, our tonal palette is inspired by traditional ceramics yet made to stand out.

Material Options
• Industrial Terracotta – Durable, clean-edged, and perfectly suited for contemporary spaces.
• Handmade Terracotta – Rich in warmth and rustic texture—each piece carries the charm of the artisan’s hand.
• Glazed Lava Stone – Bold, glossy, and luxurious. Ideal for high-impact installations that require strength and style.
• Natural Lava Stone* – A raw, volcanic surface with subtle depth and tactile complexity.
*Available only in select color options marked accordingly.

Alphabet is more than a tile—it’s a modular art piece, a visual code, a customizable story. Use it to add meaning and movement to walls, facades, and surfaces in both residential and commercial projects.

Ready to spell something unforgettable?

Contact us to explore the full range of options and samples.